Right now, across thousands of highly selective college applications, there is an entire generation of teenagers trying very hard to sound authentic.
Not impressive in the old-fashioned academic sense. No, the modern college admissions essay aims for something softer and more intimate — emotional intelligence, vulnerability, self-awareness and texture.
The problem is that it has become its own performance genre.
You can now read ten applications from wildly different students and encounter essentially the same emotional rhythm. The details change. The schools change. The extracurriculars change. But the voice itself increasingly does not.
Many essays move through the same arc: a carefully framed struggle, a moment of emotional insight and a polished reflection about growth, identity or resilience. The writing is often sophisticated, emotionally fluent and highly self-aware.
That’s what makes this so complicated.
Most of these students are not being dishonest. They genuinely are thoughtful, anxious and reflective. Many have spent years inside highly competitive ecosystems where nearly every aspect of adolescence has become future-oriented. By sophomore year, some students already speak about themselves in fully formed application narratives.
A disappointing grade becomes a resilience story. A family conflict becomes evidence of maturity. Volunteer work becomes a reflection on identity and impact. Even relatively ordinary teenage experiences increasingly arrive pre-interpreted through an admissions lens.
At a certain point, students stop simply living their lives and begin narrating them simultaneously from the outside. Admissions offices understand exactly what is happening here, even if they rarely describe it publicly in such direct terms.
For years, applicants were told not to sound overly polished or achievement-obsessed. “Be authentic” became the dominant advice. Predictably, the market adapted. Vulnerability became strategically valuable. Reflection became optimized. Self-awareness became coachable.
Artificial intelligence is now accelerating this dynamic dramatically.
Large language models are remarkably good at producing the exact tonal style modern admissions culture rewards: emotionally articulate, reflective, lightly vulnerable and neatly balanced. AI did not create the homogenization problem, but it is exposing how formulaic performative authenticity had already become.
Ironically, some of the most memorable applicants now are not necessarily the most polished ones. Often they are the students who still sound slightly unprocessed by the ecosystem surrounding them — the ones whose curiosity feels genuinely specific, whose humor feels unmanufactured and whose voices retain a bit of unpredictability rather than collapsing into the same universally appealing emotional arc.
The admissions world talks constantly about authenticity. But authenticity becomes much harder to recognize once everyone learns how to perform it fluently.

Marc is the author of Untangling the Ivy League, a best-selling guidebook on the Ancient Eight. He earned a BA from Cornell University and an MBA from University of North Carolina – Chapel Hill. Marc chaired the admissions ambassadors at Cornell and the admissions advisory board at UNC.